Sales training, presentation skills, sales management, sales strategy development.
























 
Sales Plan for Launching New Services and Products
 
 
Stuart Ayling > Faster Results in Today's Business Environment
> Greater Market Penetration
> Focused Sales Activities

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Stuart Ayling can help your company increase sales and successfully launch new services or products. Through a unique customised process he will work with you to:

  • Develop a real-world sales process to speed up your sales cycle and win more business.

  • Educate your team of professionals, technical staff, managers, or specialists on how to proactively manage client meetings… and specifically how to gain commitment from clients.

  • Create realistic business development activity plans and revenue goals.

  • Monitor each team member and hold them accountable to their business development commitments.

How does it work?

Stuart will work with your executive team and sales staff to develop a comprehensive three-stage program that will ensure lasting results from the launch of your new service or product.

  Launch development program for new services and products

He will incorporate his proven components for sales success including the S.O.X.
TM Question Strategy to create a realistic sales implementation plan that suits your team in your business environment.

The goal? To make certain your team has an effective go-to-market sales strategy, actionable goals, and specific steps that are entirely relevant for your target clients. And to ensure your team understands how to put their new tools into action to win new business and create results they didn’t think were possible.


Stage 1: Consultation

Create a practical sales process to guide the sales activities for your team. During this stage we also review, and develop where necessary, the information and documentation required for successful client meetings.

Key processes:

  • Executive interviews
  • Sales team interviews
  • Competitive analysis
  • Marketing strategy review
  • Internal process review
  • Sales process development

Stage 2: Training

A tailored training program will be developed to create buy-in from your professional staff, managers or sales team, to get them focused on key activities, and to help them understand exactly how they can achieve their goals.

Key processes:

  • Team workshops on specific skills and techniques
  • Developing best-practice sales scripts and responses
  • Account entry strategies
  • Goal setting
  • Post-training executive briefings

Stage 3: Implementation

Follow up and support is provided to ensure the new strategies, sales skills, and business development activities are fully implemented.

Key processes:

  • Performance analysis
  • Executive reviews
  • Sales management support
  • Self-analysis tools
  • Individual interviews and coaching
  • Quarterly or annual sales reviews

How do you get started?

This program isn't for everyone. It requires commitment to results, strong leadership and open communication to ensure everyone on the team has 'signed on' to the program. The decision to commence this program will be made after we mutually agree there is significant value to be added to your business. You are welcome to request a complimentary initial discussion.

Contact us today to find out how you can create a practical implementation strategy to successfully launch your new services or products.
 
 
 

Related Services
 
Customised in-house sales or presentation skills training

Public sales training program 'Selling With Confidence'

Public presentation skills program 'Presenting With Confidence'

 

  

  

 

 

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Sales improvement strategies for companies that sell services or technical products.

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