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From a
graduate...
"Stuart, I hope you know that I really enjoy your Client Attraction
Master Plan classes, and like
the fact that it fills in all
of the basic foundation
so beautifully.
I would not hesitate in recommending this to many of our smaller business clients who struggle to pull these things
together.
You are living proof of
a successful online business, this is how we found you. Hopefully we will follow suit shortly.
So thank you again.
You're a star!"
Ruth Hayden
Blink Studio
Australia
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A marketing coaching teleclass program for small businesses and service
providers.
Are you struggling to
attract enough of the right type of clients?
If you are a small service business or professional service provider
and need a proven system to attract a consistent stream of new clients,
this program is ideal for you.
The Client Attraction Master Plan classes
give you a friendly and easy-to-follow program to create your very own
actionable marketing plan in just 6 weeks.
** CLASSES ARE NOW CLOSED FOR
2007 **
I bet you have a few ideas about how you could market your services to
attract more business. But do you lack the confidence - and the marketing
know-how - to really commit yourself to specific marketing tactics.
Now you can
unleash
the potential of your business!
If you would like to access the inside secrets on how to find the
DNA of your business and create
your own marketing success story, without paying an arm and a leg, then
keep reading...
I've been working as a marketing consultant and marketing manager for over
15 years. My experience, advice and professional time doesn't come cheap.
However, through this group program you get to benefit from my
expertise (plus the combined experience of your Client Attraction
Master Plan classmates) for less than what it costs to attend a standard
one-day seminar. |
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And all classes are led by a seasoned marketing practitioner (me, Stuart
Ayling) who has direct experience in marketing a huge variety of service
businesses. You get up front and personal with me every week, during
the whole program.
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From
graduate Noelene Dawes of Unlocking
Potential, Australia
"Although I have sound business plan and intellectually understand the
process of marketing, I am no expert. Having an experienced professional guiding me through the process without
having to leave the office is a tremendous opportunity.
The sessions and rich information offer a generous return on a small
investment of time and money. Specifically this program helped me focus and clarify my strategy and
implementation plan.
Stuart's intent on giving real value through his authentic presence and
professional material ensured I received fantastic value." |
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Learn marketing
tactics that really work.
One of the biggest problems that service providers face is to know which
marketing tactics to use, and how to use them. That's why during
this 6-week program you will learn exactly what tactics are best suited
for your situation. And what to avoid. This will save you a fortune
on undertaking fruitless marketing activities.
The format of the Client Attraction Master Plan
(let's call it CAMP, for short) follows the proven strategies outlined in
the Client Attraction workbook. The workbook is provided as a
complimentary bonus when you join as a subscriber to receive my free
marketing newsletter Marketing Advisor.
The 8-Step Client
Attraction Program:
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Get focused on
your goals.
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Identify your
'Pockets of Revenue'.
-
Clarify your
difference.
-
Package your
services.
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Develop supporting
documents.
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Create a marketing
schedule.
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Automate and
delegate.
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Sell with
confidence.
With each step of the program you will
become closer to having your own customised marketing action plan. A
real working document that reflects what you need for your business.
And best of
all...
So let's get down to what is involved.
What do you get in
the CAMP classes?
The whole idea of the Client Attraction Master Plan program is for
you to learn how to market your business most effectively. You will learn
how to recognise and develop the winning combination of marketing tactics
for your business success.
To make sure you understand what is covered, and that we all have FUN at
the same time, the class size is restricted to a maximum of 12 people.
All you need to participate is a phone. No other equipment is
necessary for the classes. You will need to call in for each class. The cost of the call is at your
normal call rates. Or you can use Skype
to call into the conference room (located in USA). |
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It is strongly recommended that you subscribe to the Marketing Advisor
newsletter, download the complimentary Client Attraction Workbook,
and be familiar with the contents before the program starts.
The program
includes:
(1)
A weekly teleclass lasting 90-minutes.
During this focused discussion you will:
Hear briefly from each class member about their progress and challenges.
Learn
in detail about the specific topic for that week from Stuart Ayling.
Be
provided with additional resources and worksheets.
Have a
chance to ask a question or two about the information presented.
Be
introduced to the field work you are recommended to undertake to put the
learning from that week into action.
The tele-classes will be held at 11.00am AEST on Wednesday every
week.
(12.00 midday in Australian eastern daylight saving zones)
If you are outside Australia, that's OK. Check
the time in your time zone here.
New Zealand 1.00pm Wednesday
Singapore 9.00am Wednesday
USA Pacific 6.00pm Tuesday
USA East Coast 9.00pm Tuesday
NOTE - The conference facility is accessed via a USA phone number. If you
prefer Skype there is a special Skype number for you to use.
(2) Access
to recordings of each tele-class.
You can visit and
re-visit the class discussions, 24/7, at your leisure. Simply visit your
CAMP class web page. You can even download the extra resources from there
too! If for some reason you cannot attend a class, that's OK. You can
still listen in to your class at a time that suits you. You wont miss out.
(3)
Access to a special forum.
Through your own CAMP Google Group you can trade information with
classmates, ask and answer questions, and support your fellow marketing
students. This forum will remain open after the program concludes so you
can stay in touch and continue helping one another.
(4)
Expert review of your marketing plan.
At the conclusion of the 6-week CAMP program you can submit your own
unique marketing plan to Stuart Ayling for his professional review. This
stage alone would be worth the cost of the entire program. You will
get professional feedback on the plan you have created.
NOTE:
Unlike many workshops and seminars where you walk away with too many ideas
cramming your head... and not enough time to put them into action, during
the Client Attraction Master Plan program you will be guided,
step-by-step on how to make the best marketing decisions, and how to
put them into action.
It is important to recognise that sometimes it takes time to reach the
peak of your marketing effectiveness. The CAMP program is not a magical
instant solution to your marketing challenges. However, it is a proven
strategy for creating an action-oriented plan to generate a continual
stream of new business for you. For best results you need to stick at it.
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From
graduate Mike Scales of NTS
Transcriptions, Australia
"I wanted to reorganize our marketing initiatives with a structured approach.
That's why I signed up for the Client Attraction Master Plan
program.
Over the years we have become "Hit and Miss" and lacked time lines and
goals. I wanted new ideas, so looking at our marketing approach was important to re-evaluate what we do, how we do it and how we get it out
there.
By breaking down the marketing function in to concise components,
the program enables us to better focus on the business units which we have identified as
income generators. Now we are able to better communicate the features and benefits of each
business unit as separate entities whilst at the same time offering a total portfolio of
benefits to the client.
The presentation is well structured and easy to follow. The logical structure gives great focus on what
we do and to a greater extent how we get our services out to the
market in a more concise and effective way." |
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When is the next
Client Attraction Master Plan program?
The next CAMP program is being held on the dates below. To get the latest
updates on this program make sure you receive the Marketing
Advisor newsletter.
Next Program:
If you have any questions about attending the next program contact
Stuart here.
Continue reading below for registration information.
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Program
# |
Month/Wednesday's |
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COMPLETED |
November
06
8,
15,
22,
29
December 06
6,
13 |
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#1-07
CLOSED |
February
07
14, 21, 28
March 07
7, 14, 21 |
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NOTE:
Classes now closed for 2007 |
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How to enroll in
the Client Attraction Master Plan program.
First up, simply complete the registration form below, and pay your
registration fee.
After that you will receive a welcome email, and you will be
contacted again in advance of the program to make sure you are prepared.
You wont be allowed to forget about it!
When the program starts, you will be speaking with me personally
every week.
During the CAMP program you will be guided to undertake field work.
This is where you get to put the ideas into action. These activities will
build over the course of the program, helping you create your unique
marketing action plan.
Register today to
reserve your seat in the class.
To get the equivalent time of the CAMP program with a highly-skilled marketing advisor you
would need to pay well over $2,000. Even for a single one-day
marketing seminar you would be asked to pay nearly $500 or more.
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To keep this program
affordable, and by using technology to help you participate, it is
possible for me to offer you the entire Client
Attraction Master Plan program for only $387 - equal to
only $64.50 per class. Bargain!
That's right. For less than one day at a standard impersonal
seminar you can get the full benefits of creating your own
custom-designed marketing action plan. With direct personal guidance from a
marketing professional.
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Register Here for the Client
Attraction Master Plan
Program
YES... book
me in please!
I want to create
my own client-attraction marketing program.
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When you click the button to Register and
Pay you will be transferred to the payment option page, where you can pay
via the secure PayPal payment service. You can pay using MasterCard, VISA,
your PayPal account, or direct bank transfer (if within Australia).
 
Currency Conversion:
The registration fee is shown in Australian dollars ($387 AUD). For
equivalent values in other currencies use
this converter, or see approximate values below.
United States $290 USD
Canada $325 CAD
New Zealand $436 NZD
England £153 GBP
Europe €228 EUR
What else would you
like to know?
In anticipation of a few questions you might have, see the following Q
& A.
Q: Will this program suit my business?
A: The Client Attraction Master Plan
program is designed to suit service businesses and independent
professionals. For example this includes:
- Technical
- Design
- Engineering
- Health
- Financial
- Scientific
- Training
- Business advisory services
- Software developers
- Technology companies.
- Online businesses.
The program is NOT for retail
businesses, multi-level marketers, network marketers, or product manufacturers. The
focus is on marketing for service businesses.
Q: How much help will I get to complete the
weekly field work?
A: You will need to complete the field
work activities on your own. You may be able to get help from some of your
classmates if they agree. The activities will be directly related to
developing your own marketing action plan. So your efforts will definitely
be worth it.
Q: Will I get direct feedback on my
work during the program?
A: This program has been structured as
a cost-effective learning environment. As such, it is not feasible for me
to provide specific feedback to individual participants during each week
of the
program. However we will discuss items raised by participants at various
points during the program. Your finished marketing action plan will be reviewed at the
conclusion of the 6-week program. Keep in mind your classmates and the
special class forum at Google Groups. You can use that to ask questions of
your classmates and get their feedback as you go.
Q: What equipment will I need to participate in the tele-class?
A: The only equipment you will need is a land
line telephone, and a computer to use for your field work. You will need
to call in to the specified number each week to connect with the class
conference call. You will be provided with the number to call. Call costs
will be at your usual local or long distance rate, depending on where you
are calling from. Even for international calls, the total call fee will
only be a few dollars for the 90-minute class. If you have Skype
you can easily connect to the conference room using a special Skype
number.
Q: What do I do if I have to miss a class?
A: Don't worry. You can catch up with
the audio recording of each class, along with the resources provided. This
information will be provided on a special web page for the class to access
24/7. You also get a CD at the conclusion of the program which contains
recordings of all your classes.
Q: What guarantee do I get?
A: Marketing Nous guarantee's all
services provided. For the Client Attraction Master Plan program the
guarantee applies if you attend all classes, complete all the field work
activities and put in the effort to create your customised marketing
action plan. If after completing this you genuinely feel that you will not
generate more business than the program has cost you, I will gladly
provide a full refund.
Q: How much new business will I get from going
through the CAMP program?
A: Ultimately the results you achieve
will be up to you. It's your business and you must drive it. However, the
tactics you develop throughout the CAMP program will put you in control of
your marketing activities, for maximum results.
Q: I don't live in Australia, can I still participate?
A: Yes, you can. The marketing ideas
and tactics presented in the program apply equally in just about all
countries. Even though I am based in Australia, you can participate no
matter where you live. If you sell to humans then the marketing tactics will work.
Feedback from various countries has shown that the marketing principles do
not change, although sometime cultural differences do have an impact on
local marketing decisions.
Anything else you
need to know... just contact me and ask.
Wishing you all the best for your business success!
Stuart Ayling
Marketing Nous |
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