|
About
Stuart
Contact
Stuart
Sales and Marketing Consulting Services
> For
Start-ups
> Sales
Process
> Marketing
Plans
Free Resources for Service Businesses
> Marketing
Tips
> Articles
& Interviews
> Business on
the Web
Sales Training and Workshops in Sydney Brisbane,
Melbourne
Guest
Speaker
Testimonials
|
About Marketing Nous and
Stuart Ayling
 |
Marketing Nous was established in 1999 by
Stuart Ayling and specialises in developing effective sales improvement
strategies for companies that sell services and technical or
customised products.
Stuart is an expert at understanding the challenges involved in
selling intangible and complex business-to-business offerings in
diverse industries such as science, health, education, business
services, and technical equipment... to name a few. |
Clients include management consulting firms, IT support providers, law firms, graphic designers, science-based companies, engineering companies, psychometric testing services, software developers, health care services, and many other business-to-business service firms.
As a client you will receive personal attention combined with a practical, honest and
hands-on approach.
The origin of 'Nous'...
In colloquial English the word nous
(pronounced as in 'house') means
practical
intelligence, street savvy, or common sense. This well
describes Stuart's approach to managing sales and marketing issues.
In
fact 'nous' has its origins in ancient Greek, then meaning 'of the mind'.
During the 18th Century in England it was adapted into its current use and
made its way into into the Australian vernacular.
Capabilities include:
- Development of effective sales
strategies and selling tools
- Customised and public training
workshops in sales and presentation skills
-
Tactical marketing
programs to attract clients and increase revenue
- Professional review and assessment of marketing
strategy and operations
With a background covering various retail sectors, industrial products and technology
development, Marketing Nous has a great understanding of the differing needs of businesses, and
offers the focus and flexibility to develop the best solution for you.
What type of businesses does Marketing Nous
work with?
Stuart Ayling specialises in sales improvement and marketing strategies for service businesses
and companies that sell technical, complex, or customised products.
In most cases he does not work with retailers, retail products, or
manufacturers of commodity goods.
Examples of the wide variety of service-based and technically-oriented businesses
that are clients
of Marketing Nous include:
- Law firms
- Engineering firms
- Professional speakers
- Educational services
- Graphic designers
- Consulting firms
- Science-based companies
- Technology and software developers
- Testing and forensic services
- Accountants and financial planners
- Immigration consultants
- Fitness trainers
- Stock brokers
- Aviation training
- Online businesses
- Computer technical services
Stuart Ayling - founder of Marketing Nous
- is a seasoned marketing
professional, with over 20 years of sales and marketing management experience
across a variety of
businesses and industries. Mr. Ayling has also taught sales and marketing at the
internationally recognised UQ
Business School, University of Queensland.
Marketing Nous was created to
develop effective sales and marketing solutions with a focus
on the clients business objectives. Less fluff, more results. Marketing for service-based
businesses is a specialty.
Mr. Ayling is experienced in successfully planning and implementing marketing campaigns,
undertaking market assessment studies, conducting strategic marketing reviews, and
providing a marketing perspective throughout technology development projects.
Previous management appointments include senior
marketing management roles with Sigma Pharmaceuticals, Wallace Bishop
Jewellers and Hardy Brothers Jewellers. In addition to his retailing
background Mr. Ayling also has experience
with industrial and engineering products and within the retail petroleum
industry.
Marketing Nous is based in
Brisbane Australia, and is capable of handling interstate and national
assignments using phone, email, fax, and VoIP to maintain timely and effective
communication.
Mr. Ayling holds a Bachelor of Business degree with a major in
Marketing, and has completed a postgraduate Graduate Certificate in
Management with a concentration in International Business.
~~~~~
Further
information:
To arrange your free no-obligation
introductory tele-meeting please contact us.
For information on our fee's click
here.
In the course of undertaking our
assignments we may need to call on, or refer you to, the services of other professionals and
service providers. You are welcome to visit the web sites of some of these
professionals here.
COMPANY DETAILS
Marketing Nous Pty Ltd
ABN 17
263 816 129
Stuart
Ayling BBus, GCM
Managing Director
Mail:
PO
Box 5320
Daisy Hill QLD 4127
Australia
Tel:
+61 7 3806 2238
Mobile: 0407 588 468
Fax: +61 7 3806 2238
|